Mark and Jennifer married in 1991 and have four children all of which work in varying capacities in their family’s business.
Over the years of their marriage they always felt lead to “discover their passion”; the idea being:
If you do what you love, you’ll never work a day in your life.
Making a living out of that is another story, though. Jennifer has worked in some sort of direct customer service her entire career. Mark’s career path was also service oriented as he worked in telecommunications construction. His work ethic always stemming from the desire to best serve whomever he was working for.
Always knowing they wanted to be entrepreneurs and having always had a passion for coffee they set out to see how coffee shops worked. Visiting just about every locally owned coffee shop in metro Atlanta as well as anywhere they’d visit; in 2014 they decided that it was time to take the leap. Thinking at the time that the coffee shop idea wasn’t quite ready, they fell back to an idea they’d encountered while vacationing; an olive oil and vinegar shop. Once the decision was made it seemed doors began to open and Olive Tree & Vine was born. Within a year and a half of the 1st opening, Mark felt as though he was being lead to “check out Cartersville”. Having found a location that was roughly three times the size of their first shop, they knew the coffee shop of their dreams was going to gain life. March of 2016 saw the opening of both Olive Tree & Vine Cartersville, and Southern Muggs Coffee Shop.
A single driving force within them that they have sought to instill in their family is being of service to others. They discovered the best outlet for this passion in striving to create a community within historic downtown Cartersville. Making Southern Muggs Coffee Shop into a casual and comfortable place to enjoy great coffee was the beginning. In July 2016, Mark and Jennifer launched the Cartersville Wine Club and the community began to come together for with wine and camaraderie.
When you visit Olive Tree & Vine and Southern Muggs Coffee Shop you will most certainly meet their family as they each strive day to day to make everyone that comes in to feel welcome and at home.